Australian model and swimwear designer Sahara Ray has died at the age of 34. Her family told the outlet that she passed away in hospital surrounded by loved ones.
“She passed away last night surrounded by family at the hospital. She was so loved,”
her family told TMZ. No official cause of death has been confirmed.
Ray gained recognition through her modeling career and Instagram presence before launching her swimwear label, Sahara Ray Swim. She attracted wider media attention in 2016 after being photographed vacationing in Hawaii with Justin Bieber. She was also previously linked romantically to Australian singer Cody Simpson.
The daughter of Australian surfing figure Tony Ray, Sahara spent parts of her childhood in Australia, California, and Hawaii. In 2024, she publicly discussed living with Guillain-Barré syndrome, a rare neurological disorder that left her partially paralyzed following a serious car accident.
Her death marks the loss of a model and entrepreneur whose career extended beyond social media into fashion.
Ray built a following through modeling and founded her swimwear brand, Sahara Ray Swim. She attracted international attention in 2016 after being photographed vacationing in Hawaii with Justin Bieber and was previously linked to Australian singer Cody Simpson.
The daughter of surfer Tony Ray, she spent her childhood between Australia, California, and Hawaii. In 2024, she revealed that she had developed Guillain-Barré syndrome, a rare neurological disorder that left her partially paralyzed after a serious car accident. Her cause of death remains undisclosed.